Features / Campaigns, built / Angles
A hundred ad variants do not give you a hundred results. Growomat stamps every variant with the claim it argues, then reads the results at the level of the claim, where enough money actually flowed to tell you something.
Reads
Every ad you run and what it cost, plus the claim each variant was written to argue, from a fixed vocabulary you can read.
Writes
Variants at the volume each platform wants, each stamped with its claim, and one read-out per claim rather than per ad.
Will not do
Calling a winner that your budget cannot resolve. Before you start, it tells you what a month of your spend can actually settle, and what it cannot.
Variants live across four platforms
148
Claims with enough spend to read
4
Claims still too thin to call
2
A claim is only read out once enough money has flowed through it. Until then it says so.
Name the claim
A handful of claims per business, from a fixed vocabulary. Not a hundred loose ideas.
Generate at volume
Many ways of making each claim, rendered into each platform format, every one stamped with the claim it argues.
Read at the claim
Results fold up from ad to concept to claim, so you read where the money was, not where it was split too thin.
Decide, then refresh
A claim gets decided. The ways of making it get refreshed when they tire.
Angles are decided, concepts are refreshed, and renditions are pushed. Google Ads allows at most three responsive search ads per ad group, and platforms concentrate spend on early winners, so volume meets real ceilings. A read-out appears for a claim only once enough money has flowed through it to be worth reading.
Split a month of spend a hundred ways and every cell lands in noise. The same money read a handful of ways resolves in a fraction of the time.
It is built on the daily per-ad figure, which Google Ads, Microsoft Advertising, Reddit Ads and Meta Ads all report. Per-asset reporting is close to Google only, so building on that would have made the feature single-platform.
No. Before you start it says what your budget can settle and what it cannot, and it withholds a read-out until enough money has flowed through a claim.
Related features
Connect a platform and read what comes back. Nothing goes live until you push it.
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